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BreakThrough Physical Therapy Pledges to Keep Fans in the Game as a Proud Partner of Appalachian State Athletics

BreakThrough Physical Therapy is proud to announce a multi-year relationship with Learfield IMG College and Appalachian State Athletics.

“We measure our success through meaningful work of getting and keeping fans in the game of life,” said Jeff Hathaway, CEO of BreakThrough Physical Therapy. “We feel that connecting with college sports fans is a perfect match for our approach to evidence-based treatment, and we feel right at home supporting App State’s passionate fans.”

Throughout the agreement term, BreakThrough Physical Therapy will be a proud partner of App State Athletics, receiving significant digital visibility and the rallying cry of “Keeping Fans in the Game.”

“In college sports, we see an immense value associated with brand alignment,” continued Hathaway. “App State fans are fans 365 days a year, and if there’s anything the pandemic has shown us, it’s that we are still more than capable of reaching these fans and providing them with compelling content, no matter how unique the season. Through this content, and the help of App State and their fanbase, we have built an impactful strategy that will connect BreakThrough Physical Therapy to the passionate and formidable Mountaineer fans.”

For more information on Keeping Fans in The Game visit our website.

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